Before you buy. Perfume smells different on skin than on paper strips, so try it on your wrist first. Prices span common bottle sizes.
A first good perfume, for yourself or as a gift
Heads-up: Pricey; some scents fade within six hours
J'adore Eau de Parfum
From the 1 oz (30 ml) bottle to 3.4 oz (100 ml), at full price. The official site shows today's price.
Or, if you need something else
The 1 oz (30 ml) or 2.7 oz (80 ml) bottle, at full price. The official site shows today's price.
Trying perfume without spending much
Rose Gourmand EDP. Heads-up: Many scents fade faster than designer perfumes
From the 1 oz (30 ml) bottle to 3.4 oz (100 ml), at full price. The official site shows today's price.
Something subtle for work or as a gift
Wood Sage & Sea Salt Cologne. Heads-up: Fades fast; expensive for how long it lasts
Picked using Which?'s blind tests of men's and women's perfume and Parfumo's community ratings from thousands of wearers. Each brand has several well-rated scents, at three price levels.